Estonia: Sales of non-alcoholic beers soar over five years

Sales of non-alcoholic beers have soared in Estonia over the past five years, Postimees reports. Kristiina Tamberg, head of communications and CSR at Prisma Peremarket, said that the market of non-alcoholic beers has been on an upward trend for several years. Sales of alcohol-free beers increased by 20% in 2021 and by another 8% in 2022 compared to the year before. The upward trend continued in the first half of 2023, Tamberg said. Meanwhile, the unit volume of alcoholic beer sales declined by a couple of percent in 2022.